{"id":6233,"date":"2026-04-02T15:26:03","date_gmt":"2026-04-02T15:26:03","guid":{"rendered":"https:\/\/globalnewstoday.uk\/index.php\/2026\/04\/02\/justwatch-disney-apple-tv-narrow-u-s-market-share-gap-to-netflix-prime-video-media-play-news\/"},"modified":"2026-04-02T15:26:03","modified_gmt":"2026-04-02T15:26:03","slug":"justwatch-disney-apple-tv-narrow-u-s-market-share-gap-to-netflix-prime-video-media-play-news","status":"publish","type":"post","link":"https:\/\/globalnewstoday.uk\/index.php\/2026\/04\/02\/justwatch-disney-apple-tv-narrow-u-s-market-share-gap-to-netflix-prime-video-media-play-news\/","title":{"rendered":"JustWatch: Disney+, Apple TV Narrow U.S. Market Share Gap to Netflix, Prime Video &#8211; Media Play News"},"content":{"rendered":"<p><a href=\"https:\/\/www.mediaplaynews.com\/\" rel=\"home\">Media Play News<\/a><br \/>Bringing Entertainment Home<br \/><a href=\"https:\/\/www.mediaplaynews.com\/author\/egruenwedel\/\" title=\"Posts by Erik Gruenwedel\" class=\"author url fn\" rel=\"author\">Erik Gruenwedel<\/a><br \/>April 2, 2026<br \/>Disney+ and Apple TV &#8212; both launched days apart in 2019 &#8212; have significantly narrowed the U.S. SVOD market share lead of Netflix and Prime Video in the first three months of 2026, according to new data from JustWatch.com.<br \/>The data, which is based on more than 35 million streaming interactions from January through March, found Netflix, with 19% market share, and Prime Video, with 17%, continuing market share leaders. But their dominance continues to narrow as Disney+ (16%) and Apple TV+ (12%) gained ground.<br \/>Disney+ gained 2% market share in the quarter, while Hulu remained stable. Disney+ grew 4% over the year &#8212; one of the largest year-over-year increases alongside Apple TV. Hulu gained 1% over the same period.<br \/>Disney+ and Hulu were led by &#8220;Paradise&#8221; Season 2, which currently ranks No. 2 in the U.S. on the monthly streaming charts. The platforms also drew significant viewer traction with Oscar nominees <em>The Secret Agent<\/em> and<br \/> <em>Sentimental Value<\/em>, both of which placed in the top 10.<br \/>Apple TV moved into a joint No. 4 position with HBO Max at 12%. Peacock (4%) saw a 2% increase, driven by Oscar winning\/nominated <em>Hamnet<\/em> and <em>Bugonia<\/em>. Peacock separately benefitted from the Winter Olympics and NBA All-Star Game.<br \/>Netflix lost 1% market share, while Prime Video lost 4%. Netflix\u2019s most popular titles included &#8220;Bridgerton&#8221; Season 4 and &#8220;One Piece&#8221; Season 2 . Prime Video\u2019s most popular titles included &#8220;Fallout&#8221; Season 2, &#8220;Young Sherlock,&#8221; and &#8220;Scarpetta.&#8221;<br \/>HBO Max lost 1% share in the quarter and over the past year. The platform introduced the new &#8220;Game of Thrones&#8221; series, &#8220;A Knight of the Seven Kingdoms,&#8221; while also benefiting from the unexpected success of hockey drama, &#8220;Heated Rivalry&#8221;.<br \/>On the movie side, Max retained two Oscar Best Picture contenders and winners in <em>Sinners<\/em> and <em>One Battle After Another<\/em>. Apple TV had hits with &#8220;Shrinking,&#8221; &#8220;Severance,&#8221; and <em>F1: The Movie<\/em>.<br \/>Paramount+ lost 3% market share, while Peacock gained 2%. PBS and other platforms remained stable. Paramount+ saw an annual decrease of 4%, while Peacock grew 2%, while PBS remained stable. Other platforms decreased by 1%.<br \/>Peacock also saw strong viewership from &#8220;Ted&#8221; (the TV series adaptation of the film),<br \/>Paramount\u2019s most popular content in the quarter includes, &#8220;The Madison,&#8221; and <em>The Running Man<\/em> (2025).<br \/>Paramount\u2019s pending acquisition of Warner Bros. Discovery, would find the combined Paramount+ and HBO Max generating 15% market share.<br \/>PBS\u2019s streaming channels remained stable at 2%, despite the loss of federal funding.<br \/><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-338262\" src=\"https:\/\/cdn.mediaplaynews.com\/wp-content\/uploads\/2026\/04\/INFOGRAPHIC-Monthly-Time-Series-SVOD-Market-Shares-Q1-26-US.png-e1775141720906.png\" alt=\"\" width=\"900\" height=\"600\" \/><br \/><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-338261\" src=\"https:\/\/cdn.mediaplaynews.com\/wp-content\/uploads\/2026\/04\/image-21-e1775141004771.png\" alt=\"\" width=\"900\" height=\"600\" \/><br \/>NEWS ANALYSIS &#8212; Apple acquiring Netflix might seem like M&amp;A fantasy, until you think about it. Apple has more than $200 billion in cash, little debt and is poised to increase its fiscal largess following implementation of President Trump\u2019s corporate&hellip;<br \/>Apple TV+ is expanding its presence on Amazon&#8217;s Prime Video Channels with access now available in the U.K., Australia and Canada. The streamer, which launched on Prime Video in the U.S. in October, is priced at \u00a38.99 ($11.40) per month&hellip;<br \/>Prime Video has begun offering the Apple TV+ streaming service across its Prime Video Channels platform in Japan, India and Holland. Through April 24 new and eligible Japanese subscribers can access the service for&nbsp;200 yen in Japan, \u20ac1.25 in Holland,&hellip;<br \/>Apple&#8217;s surprising decision to move its branded Apple TV+ subscription streaming video service beyond the iOS ecosystem to Prime Video underscores the platform&#8217;s need to increase eyeballs and revenue. Launched a week before Disney+ in November 2019, Apple TV+ has&hellip;<br \/><span id=\"email-notes\">Your email address will not be published.<\/span> <span class=\"required-field-message\">Required fields are marked <span class=\"required\">*<\/span><\/span><br \/><label for=\"comment\">Comment <span class=\"required\">*<\/span><\/label> <textarea id=\"comment\" name=\"comment\" cols=\"45\" rows=\"8\" maxlength=\"65525\" required><\/textarea><br \/><label for=\"author\">Name <span class=\"required\">*<\/span><\/label> <input id=\"author\" name=\"author\" type=\"text\" value=\"\" size=\"30\" maxlength=\"245\" autocomplete=\"name\" required \/><br \/><label for=\"email\">Email <span class=\"required\">*<\/span><\/label> <input id=\"email\" name=\"email\" type=\"email\" value=\"\" size=\"30\" maxlength=\"100\" aria-describedby=\"email-notes\" autocomplete=\"email\" required \/><br \/><label for=\"url\">Website<\/label> <input id=\"url\" name=\"url\" type=\"url\" value=\"\" size=\"30\" maxlength=\"200\" autocomplete=\"url\" \/><br \/><label for=\"aiowps-captcha-answer-69ce89dd06f60\">Please enter an answer in digits:<\/label><\/p>\n<div class=\"aiowps-captcha-equation hide-when-displaying-tfa-input\"><strong>twelve &#8722; 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both launched days apart in 2019 &#8212; have significantly narrowed the U.S. SVOD market share lead of Netflix and Prime Video in the first three months of 2026, according to new data from JustWatch.com.The data, which is based on more than 35 million [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6234,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":{"0":"post-6233","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology"},"_links":{"self":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts\/6233","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/comments?post=6233"}],"version-history":[{"count":0,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts\/6233\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/media\/6234"}],"wp:attachment":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/media?parent=6233"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/categories?post=6233"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/tags?post=6233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}