{"id":26679,"date":"2026-10-30T01:57:15","date_gmt":"2026-10-30T01:57:15","guid":{"rendered":"https:\/\/globalnewstoday.uk\/index.php\/2026\/10\/30\/fiverr-pivots-to-ai-agents-as-traditional-search-erodes-pymnts-com\/"},"modified":"2026-10-30T01:57:15","modified_gmt":"2026-10-30T01:57:15","slug":"fiverr-pivots-to-ai-agents-as-traditional-search-erodes-pymnts-com","status":"publish","type":"post","link":"https:\/\/globalnewstoday.uk\/index.php\/2026\/10\/30\/fiverr-pivots-to-ai-agents-as-traditional-search-erodes-pymnts-com\/","title":{"rendered":"Fiverr Pivots to AI Agents as Traditional Search Erodes &#8211; PYMNTS.com"},"content":{"rendered":"<p><a href=\"https:\/\/www.fiverr.com\/\">Fiverr<\/a>\u00a0is restructuring its digital architecture to adapt to what its CEO calls a fundamental upheaval in internet search.<\/p>\n<p>Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content \u2014 no additional logins required. \t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"firstName\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control border-secondary\" id=\"firstName\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First Name*\" value=\"\" type=\"text\" name=\"firstName\" \/><\/span> \t\t\t\t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"lastName\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control border-secondary\" id=\"lastName\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Last Name*\" value=\"\" type=\"text\" name=\"lastName\" \/><\/span> \t\t\t\t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"YourTitle\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control border-secondary\" id=\"inputTitle\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Title*\" value=\"\" type=\"text\" name=\"YourTitle\" \/><\/span> \t\t\t\t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"YourCompany\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control border-secondary\" id=\"inputCompany\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company*\" value=\"\" type=\"text\" name=\"YourCompany\" \/><\/span> \t\t\t\t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"YourEmail\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email form-control border-secondary\" id=\"inputEmail\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email*\" value=\"\" type=\"email\" name=\"YourEmail\" \/><\/span> \t\t\t\t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"YourCountry\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control border-secondary\" id=\"inputCountry\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Country*\" value=\"\" type=\"text\" name=\"YourCountry\" \/><\/span> \t\t\t\t<br \/><span class=\"wpcf7-form-control-wrap\" data-name=\"newsLetterChoice\"><span class=\"wpcf7-form-control wpcf7-checkbox me-1\" id=\"checkNewsletter\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"newsLetterChoice[]\" value=\"yes\" checked=\"checked\" aria-label=\"Subscribe to our daily newsletter, PYMNTS Today\"><span class=\"wpcf7-list-item-label\">yes<\/span><\/label><\/span><\/span><\/span><span class=\"small\">Subscribe to our daily newsletter, PYMNTS Today.<\/span> \t\t\t\t<br \/>By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our <a class=\"fw-bold\" href=\"https:\/\/www.pymnts.com\/privacy-policy\/\">Privacy Policy<\/a> and <a class=\"fw-bold\" href=\"https:\/\/www.pymnts.com\/terms-conditions\/\">Terms and Conditions<\/a>. \t\t\t\t<br \/><input id='hiddenPath' type='hidden' name='path' value='' \/><input type='hidden' name='userDeviceId' id='userDeviceId' \/><input type='hidden' name='pageTitle' id='pageTitle' \/> \t\t\t\t<br \/><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn btn-dark text-uppercase py-2 px-5 small\" id=\"theSubmitButton\" type=\"submit\" value=\"Submit\" \/> \t\t\t\t\t<br \/><label>&#916;<textarea name=\"_wpcf7_ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"_wpcf7_ak_js\" value=\"179\"\/><script>document.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );<\/script><br \/>With search engine optimization losing ground to artificial intelligence assistants, the freelance marketplace is shifting focus from traditional web discovery toward direct integrations with AI platforms like ChatGPT and Claude, CEO\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/michakaufman\">Micha Kaufman<\/a>\u00a0said Thursday (Oct. 29.).<br \/>\u201cWe\u2019re witnessing something that is no less than an earthquake on the internet or the web as we know it,\u201d Kaufman said during the company\u2019s\u00a0<a href=\"https:\/\/investors.fiverr.com\/news-releases\/news-release-details\/fiverr-announces-third-quarter-2026-results\">third-quarter earnings<\/a>\u00a0call. \u201cThe internet as we\u2019ve known it for the past 20-plus years is going away.\u201d<br \/>Kaufman warned that traditional search traffic faces multi-year compression as user journeys increasingly begin and end with AI assistants.<br \/>To capture demand in an\u00a0\u201cagentic world,\u201d\u00a0Fiverr launched Mira, an AI-powered headhunting tool, alongside public APIs that allow AI agents to match, scope, and execute orders directly. First-time buyer volume sourced through AI channels jumped 64% quarter-over-quarter.<br \/>We&#8217;d love to be your <a href=\"https:\/\/www.google.com\/preferences\/source?q=pymnts.com\" target=\"_blank\" rel=\"noopener\">preferred source for news<\/a>.<br \/>Please add us to your preferred sources list so our news, data and interviews show up in your feed. Thanks!<br \/>The technological shift is in keeping with an evolving customer profile, management said, with buyers shifting away from low-cost transactional gigs toward complex enterprise engagements, such as private real estate firms seeking end-to-end operational software or manufacturers building real-time 3D design engines. Projects valued at $1,000 or more now account for 16% of completed order value.<br \/>\u201cAgents don\u2019t have brand loyalty,\u201d Kaufman said, adding that\u00a0<a href=\"https:\/\/www.pymnts.com\/report\/study\/tech-on-tech-how-the-technology-sector-is-powering-agentic-ai-adoption\/\">autonomous AI tools<\/a>\u00a0select platforms based strictly on who maximizes output quality rather than traditional search advertising.<br \/>Despite top-of-funnel search drag, Fiverr beat quarterly expectations. The company\u2019s third-quarter revenue reached $90.9 million, exceeding company guidance. While core marketplace revenue fell 24.7% year over year to $55.4 million amid a 25.8% drop in active buyers to 2.4 million, average spend per buyer rose 12.9% to $373.<br \/>In related news, research in the recent PYMNTS Intelligence report \u201c<a href=\"https:\/\/www.pymnts.com\/report\/study\/from-prompt-to-purchase-who-wins-the-ai-shopper\/\" target=\"_blank\" rel=\"noopener\">From Prompt to Purchase: Who Wins the AI Shopper?<\/a>\u201d indicates consumers are rapidly adopting artificial intelligence tools to carry out their product research.<br \/>That October report argues that this shift has opened up a major commercial opportunity for merchants to win over first-time shoppers long before they visit traditional search bars. The research shows that nearly 61 million U.S. consumers now begin their online retail research with AI assistants.<br \/>\u201cA consumer who\u00a0<a href=\"https:\/\/www.pymnts.com\/news\/artificial-intelligence\/2026\/61-million-shoppers-now-start-their-search-with-ai-assistance\/\">welcomes AI\u2019s advice<\/a>\u00a0can keep control of checkout, return to a trusted marketplace or delegate the purchase,\u201d the report said.<br \/>\u201cThe central finding is that AI is displacing established research habits faster than it is displacing established buying relationships. Advertising and product visibility face a different competitive challenge from the accounts, saved cards and delivery services that help secure the sale.\u201d<br \/>                   Google Tops AI Smarts Ranking as OpenAI Slashes Prices                <br \/>                   Mistral Touts Cyber Capabilities of Its \u2018Chonk\u2019 AI Model                <br \/>                   Cohere Raises $5 Billion for Alternative AI Vision                <br \/>                   American Express Converts Card Rewards Into Bank Deposits                <br \/>Get PYMNTS Today, AI, B2B and more.<br \/>Own the conversation. Drive demand.<\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMiswFBVV95cUxQNWdKZWZzT0FpNFZ4RGZ4Ul9naFVXamNNdUYzcjhHWnpkN3RueDE5Sm9tXzg5Qjd6SWF0TFcyX2J2ZnN1dW5JTHFHS0lSbC05VU5WazRLb0d5V2VzcDR4Y2Y5MWVGczVjVHg2VWlEZ0h6YW42YnZrNDJTZEZ1eWhRQXlPUHdLWUhMU2VscTY0bFV4Um9wS0Z3TjFMV3hwRTlsSlgxclg0T3ctMlBtWmFwNFBwUQ?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fiverr\u00a0is restructuring its digital architecture to adapt to what its CEO calls a fundamental upheaval in internet search. Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content \u2014 no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26680,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-26679","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology"],"_links":{"self":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts\/26679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/comments?post=26679"}],"version-history":[{"count":0,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts\/26679\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/media\/26680"}],"wp:attachment":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/media?parent=26679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/categories?post=26679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/tags?post=26679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}