{"id":25302,"date":"2026-06-20T13:15:54","date_gmt":"2026-06-20T13:15:54","guid":{"rendered":"https:\/\/globalnewstoday.uk\/index.php\/2026\/06\/20\/ucla-basketball-begins-to-sell-hollywood-seats-near-the-teams-bench-ucla-wire\/"},"modified":"2026-06-20T13:15:54","modified_gmt":"2026-06-20T13:15:54","slug":"ucla-basketball-begins-to-sell-hollywood-seats-near-the-teams-bench-ucla-wire","status":"publish","type":"post","link":"https:\/\/globalnewstoday.uk\/index.php\/2026\/06\/20\/ucla-basketball-begins-to-sell-hollywood-seats-near-the-teams-bench-ucla-wire\/","title":{"rendered":"UCLA basketball begins to sell Hollywood Seats near the team's bench – UCLA Wire"},"content":{"rendered":"

How do the UCLA Bruins<\/a> plan to keep up in the NIL era<\/a>? By upping their access game. Ben Bolch of the California Post<\/a> reported on Thursday that UCLA basketball will begin selling 12 courtside seats near UCLA\u2019s, and UCLA\u2019s opponents, benches.
These tickets will unsurprisingly cost an arm and a leg, with the California Post reporting that the Bruins<\/a> hope to raise \u201croughly $2 million\u201d from the so-called Hollywood Seats. Two million over the course of the season is projected to run around six figures per seat, which is a way for UCLA to generate some extra cash.
According to Bolch, the Hollywood Seats will be first offered to donors and corporate sponsors, who are also the people most likely to have an extra $100,000 lying around to spend on getting a true Mick Cronin Experience.\u00a0
It won\u2019t be just the men\u2019s team that gets to host the Hollywood Seats, the exclusive seats are expected to be available for \u201ca select number\u201d of women\u2019s games for the defending champion UCLA squad.
Bolch illustrates that the Hollywood Seats are just the latest adjustment for a UCLA athletic program that\u2019s still adjusting and catching up to the NIL era, where it\u2019s been proven that elite teams require elite spending.
\u201cThe new courtside seats and lounge are just part of UCLA\u2019s efforts to generate additional revenue while remaining competitive in an increasingly cutthroat college sports landscape,\u201d Bolch wrote. \u201cThe Bruins have sold more than 400 premium seats associated with a new field-level club at the Rose Bowl<\/a>, which will generate at least $1 million of new revenue. Around 80% of those sales involve new season ticket holders, meaning that the team is attracting fans who had not been invested previously in making such a big commitment.\u201d<\/p>\n

source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

How do the UCLA Bruins plan to keep up in the NIL era? By upping their access game. Ben Bolch of the California Post reported on Thursday that UCLA basketball will begin selling 12 courtside seats near UCLA\u2019s, and UCLA\u2019s opponents, benches.These tickets will unsurprisingly cost an arm and a leg, with the California Post […]<\/p>\n","protected":false},"author":1,"featured_media":25303,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-25302","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment"],"_links":{"self":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts\/25302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/comments?post=25302"}],"version-history":[{"count":0,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/posts\/25302\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/media\/25303"}],"wp:attachment":[{"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/media?parent=25302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/categories?post=25302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globalnewstoday.uk\/index.php\/wp-json\/wp\/v2\/tags?post=25302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}