{"id":20268,"date":"2026-05-30T16:22:17","date_gmt":"2026-05-30T16:22:17","guid":{"rendered":"https:\/\/globalnewstoday.uk\/index.php\/2026\/05\/30\/too-big-too-bright-too-late-west-hollywood-pushes-back-on-the-supreme-billboard-wehoonline-wehoonline-com\/"},"modified":"2026-05-30T16:22:17","modified_gmt":"2026-05-30T16:22:17","slug":"too-big-too-bright-too-late-west-hollywood-pushes-back-on-the-supreme-billboard-wehoonline-wehoonline-com","status":"publish","type":"post","link":"https:\/\/globalnewstoday.uk\/index.php\/2026\/05\/30\/too-big-too-bright-too-late-west-hollywood-pushes-back-on-the-supreme-billboard-wehoonline-wehoonline-com\/","title":{"rendered":"Too Big, Too Bright, Too Late: West Hollywood Pushes Back on the Supreme Billboard | WEHOonline – WEHOonline.com"},"content":{"rendered":"

A proposed 90-foot digital billboard near the former Tower Records site drew a wave of resident opposition Thursday night as the Planning Commission\u2019s Sunset Arts and Advertising Subcommittee took up the project at 8801 Sunset Boulevard. Neighbors came angry. Some said they\u2019d found out about the meeting that morning.
The Supreme streetwear store sits where Sunset, Horn Avenue, and Holloway Drive converge. That\u2019s where the billboard would go. It would stand 30 feet above the maximum height the City\u2019s Sunset Specific Plan allows. Getting it built requires a development agreement, a zone map amendment, and a creative billboard permit. The full agenda packet with the Staff report, renderings and public comments submitted can be found here<\/a>.
Two full-motion animated digital faces. The larger one faces west \u2014 approximately 50 feet tall, 30 feet wide, 1,500 square feet of moving image aimed at eastbound traffic on Sunset. The smaller east-facing sign, 480 square feet, would be visible from Holloway Drive. There\u2019s no billboard on the site now. There never has been.<\/p>\n